2017考研英语短文解析及模板之职业道德类（8）

2016-11-16 | 网络

职业道德类

(8) Write an essay of 160-200 words based on the following drawing. In your essay, you should:

1) describe the drawing briefly,

2) explain its intended meaning, and then

3) state your point of view.

You should write on ANSWER SHEET 2.

范文：

As is shown in the cartoon, with the rapid development of market economy, many people cannot wait to make a fortune, and will even do so at the cost of giving up occupational ethics. Take the two vendors in the cartoon for example. Both of them claim that their food is more genuine than the other, which poses such a great dilemma to the tourist that he cannot decide which restaurant to choose. This phenomenon commonly appears in our daily life. Nowadays, many enterprises fail to aggregate their profit by concentrating on the quality of products and services. Instead, they only try their best to force customers to buy their products while refusing to consider the latters benefits and feelings. Such deeds not only harm customer confidence and social welfare, but also destroy the enterprises own images and decrease their market share in the long run.

Therefore, it is of great significance to take actions to change this phenomenon. First and foremost, every business and industry should build a wholesome system of occupational ethics emphasizing the quality of honesty. In addition, the market should bolster fair competition regulated by standards, so that all businesses bear in mind that customers come first and are entitled to respect. These steps can help guarantee a solid economic order and a harmonious society.

译文：

就像图中画的那样，在迅速发展的市场经济中，许多人都不惜以牺牲职业道德为代价来赚钱。以图中的这两个卖主为例，他们都声称自己的产品比对手更加正宗，这使得游客不知所措、不知该选择哪一家餐馆。

这种现象在我们的日常生活中普遍存在。现在很多企业都不是通过集中精力改进产品和服务来取得更高的利润。相反，他们试图逼迫消费者购买他们的产品，而拒绝考虑后者的利益和感受。这些做法不仅伤害了消费者的信心和社会利益，同时也损害了企业自己的形象、在长期会减少它们的市场份额。

因此，采取措施来改变这一现象具有十分重要的意义。首先，工商业应该建立健康的职业道德系统，强调诚信这一品质。此外，市场应该通过标准和规定来支持公平竞争，让商业界牢记顾客是上帝，他们有资格得到尊重。所有这些措施都能够保证我们有一个良好的经济秩序和和谐的社会。

闪光词汇及词组：

make a fortune: 发财

at the cost of: 以为代价

occupational: adj. 职业的 vendor: n. 卖主

genuine: adj. 真实的，正宗的 dilemma: n. 两难境地

aggregate: v. 聚集，集合，合计 market share: 市场份额 bolster: v. 支持

be entitled to: 有的权利、资格

万能句型：

Take in the cartoon for example.

This phenomenon commonly appears in our daily life.

Therefore, it is of great significance to take actions to change this phenomenon. These steps can help guarantee a solid economic order and a harmonious society.

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